I love the simple ingredients and how pure the taste is. I love mixing the Vanilla with Greek yogurt, berries and skim milk for an incredible post workout smoothie. Awesome product! I will never buy another different protein supplement. Keep it up!
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4.8 stars over 3,750 reviews
Support Local Farms & Maximize Muscle
1 - 5 Simple Ingredients Options
28g Protein Per Serving
Cold Filtered at 80-90°
Easy Digestion & Virtually Lactose Free
Local Farms with Happy Cows
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THE TRUTH ABOUT GRASSFED CLAIMS
Wisconsin Cows Eat Grass
Every Wisconsin farm I’ve visited near my dad’s cheese factory has cows grazing on lush pastures.
"100% Grassfed" is one of the most misunderstood phrases in our industry. When a brand says "100% Grassfed", it does not mean the cows ate 100% grass.
The loophole is farms should go through an agricultural equation to figure out the exact percentage of grass the cows are eating in their diet. When farms register at under 100%, they can still say "100% grassfed", when it's not 100% grass fed. Crazy, huh?
The brand should carry an exact percentage in their Trademark. Very few follow this rule. We've asked many brands for this Trademark, and often we get documents literally produced by them. It holds no value in such cases.
Wisconsin farmers have their cows in incredible pastures eating grass and we're thankful for over 700 Wisconsin farms for helping us!
Do the cows who support our whey eat grass? YES, as much as possible.
SIMPLE. CLEAN. FARM FRESH.
Discover Pure Choice Farms Products
Our products are simple, clean, and made with integrity, from cold-filtered whey protein to nutrient-packed superfoods you can feel good about every day.
From Our Family To Yours
Tony's family migrated from Switzerland to Wisconsin in 1954 to make cheese. Pure Choice Farms carries on the agricultural legacy by connecting you with the local farm for the highest quality whey protein and micronutrient powders.
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Whey Cleaner. Whey Better.
From healthy, happy cows to your shaker, no middleman required. Just farm fresh, cold-filtered whey protein isolate.
Pure Choice Farms Whey
Other Whey Protein
Has Whey Protein
Cold Filtered Whey Isolate
No Artificial Flavors or Fillers
Virtually Zero Lactose
Locally Sourced
Free Shipping
Customer Reviews
Overall rating: 4.8 / 5 from 4391 reviews.
Tasty whey blend and the best part is that it only contains three clean ingredients. I scoured the internet to find these guys and am glad I did. Try them!
Received a fresh product ✨️
Long term user. Satisfied.
We love this whey protein. It mixes so easily in liquids, yogurt, etc. We love the unflavored but need to try some of the others too!
It is pricy, but the quality is great.
Great product mixes clean. I love the fact that it only has very few ingredients. I have done the research and found this is the protein with the fewest ingredients. Also bloating or gas. What a relief.
On my 3rd order of protein powder. Mixes well, actually tastes good, doesn't have strange ingredients like many other powders. Can't really ask for much more!
Made it for the grands they loved it
After using Optimum Nutrition protein (bought at Costco), decided to look around after the price really increased a lot at Costco. Saw your ad and seeing you were WI based, decided to give you guys a shot. Your price is higher per pound but being a local business (I'm from Neenah) and having just the 3 ingredients cancels that out. Have gotten used to the "less chocolatey" flavor.
The best protein out there and it’s not close. I struggle to even swallow most drinks and this is somehow the best nutrition and the best tasting.
Super smooth and tasy
Good stuff!
this is for a relative who loves it.
Great quality, mixes well and tastes good. Will definitely order more.
The best protein powders and shaker bottle of the Market
I was struggling to find a clean protein powder and stumbled upon your great product. I love the unflavored one and have been adding it to my morning shakes and oatmeal.
Great tasting and simple ingredients.
The best protein powder I can find, plus it’s local!
Excited to order another in a week!
I really enjoy your Vanilla Protein Powder. With only 3 ingredients, it is my favorite for breakfast. I passed along your website to my sister!
Product is great. Love the taste and mixes easy. TKs for a great product.
I wasn’t sure what to expect but when I first tried it I was blown away! No chemical taste. It actually taste like a really good vanilla milk. I showed my trainer the bag and he was impressed with the ingredients list. I will definitely be ordering again, however this time I will get the 6lb tub! Great protein absolutely the best I’ve ever tried just no junk in it!!! Great job guys 👍
The best protein on the market
Mixes easily, taste fine. I like to use soy milk to make it a little richer.
Mixes well and not a heavy “sweet” taste. I don’t seem to have bloating or stomach ache with this protein
Tastes great and so easy to mix without clumps or chalky taste!
Mixes well. Tastes great. With other protein brands it was always a gamble on whether or not it would bother my stomach. But Pure Farms doesn’t give me any of that.
taste seems just fine, I mix with water and some coffee and a little ice. Mixes pretty good. It is light and not heavy. I keep my serving to just below recommended in 10oz of liquid.
Just used it for the first time today! Great flavor!
Taste great and goes well with yogurt. Love that it only has 3 ingredients.
The best and healthiest protein powder that mixes easily and tastes great
Sec
Tastes great and very clean!
Hallelujah!! After trying SO MANY different protein powders - vegan and whey, clear and traditional, flavored and not, sweetened and sugar free, stevia, monk fruit, coconut sugar, etc., etc. - I have FINALLY found my holy grail. Pure Choice Farms Unflavored Whey Protein Isolate is the BEST protein powder out there. First, it has only ONE ingredient - NO fillers, nothing artificial. Second, it offers 28g of protein per serving - more than many other protein powders, drinks, and bars. And - bonus - the protein powder is cold-filtered to preserve vital nutrients. It's 3rd party tested, which means I don't have to worry about heavy metals and other toxins. All of that is really important to me, following a breast cancer diagnosis. I also love that the protein comes from family owned farms in Wisconsin - America's Dairyland. Most important, this protein powder dissolves quickly and completely (like a non-dairy creamer) in my morning cappuccino/latte, so much so that I don't even know it is there. Except maybe, is it possible that it tastes even better?! I actually tried the powder on it's own before putting it in my coffee (so many other brands left my beverage so sour I could not drink it) and there was literally no flavor at all. I'll never buy another protein powder again. This is IT! Thank you, Pure Choice Farms! I'll be telling anyone who asks about this product. Looking forward to trying it many other ways.
Tastes great and mixes well. Best Protein on the market.
5 stars!!!! I mistakenly ordered the Chocolate version, but caught my error before my protein powder was to be shipped. Paige graciously switched my order to the Vanilla! I love that the Vanilla protein powder has only 3 ingredients, mixes easily with no clumps, and it tastes absolutely delicious! I have longed for a protein powder with all these qualities, so I am thrilled to know Pure Choice Farms has created such amazing products!!! This will be my go to protein powder from here on out!
Good taste and the fact that there are few ingredients is very appealing.
Better than other brands I've tried.
Great choice! It was a great experience to try this product! Highly recommend to bodybuilders and anyone else looking for a good protein powder 🦾🦾🦾