Taste great and goes well with yogurt. Love that it only has 3 ingredients.
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4.8 stars over 3,750 reviews
Support Local Farms & Maximize Muscle
1 - 5 Simple Ingredients Options
28g Protein Per Serving
Cold Filtered at 80-90°
Easy Digestion & Virtually Lactose Free
Local Farms with Happy Cows
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THE TRUTH ABOUT GRASSFED CLAIMS
Wisconsin Cows Eat Grass
Every Wisconsin farm I’ve visited near my dad’s cheese factory has cows grazing on lush pastures.
"100% Grassfed" is one of the most misunderstood phrases in our industry. When a brand says "100% Grassfed", it does not mean the cows ate 100% grass.
The loophole is farms should go through an agricultural equation to figure out the exact percentage of grass the cows are eating in their diet. When farms register at under 100%, they can still say "100% grassfed", when it's not 100% grass fed. Crazy, huh?
The brand should carry an exact percentage in their Trademark. Very few follow this rule. We've asked many brands for this Trademark, and often we get documents literally produced by them. It holds no value in such cases.
Wisconsin farmers have their cows in incredible pastures eating grass and we're thankful for over 700 Wisconsin farms for helping us!
Do the cows who support our whey eat grass? YES, as much as possible.
SIMPLE. CLEAN. FARM FRESH.
Discover Pure Choice Farms Products
Our products are simple, clean, and made with integrity, from cold-filtered whey protein to nutrient-packed superfoods you can feel good about every day.
From Our Family To Yours
Tony's family migrated from Switzerland to Wisconsin in 1954 to make cheese. Pure Choice Farms carries on the agricultural legacy by connecting you with the local farm for the highest quality whey protein and micronutrient powders.
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Whey Cleaner. Whey Better.
From healthy, happy cows to your shaker, no middleman required. Just farm fresh, cold-filtered whey protein isolate.
Pure Choice Farms Whey
Other Whey Protein
Has Whey Protein
Cold Filtered Whey Isolate
No Artificial Flavors or Fillers
Virtually Zero Lactose
Locally Sourced
Free Shipping
Customer Reviews
Overall rating: 4.8 / 5 from 4359 reviews.
The best and healthiest protein powder that mixes easily and tastes great
Sec
Tastes great and very clean!
Hallelujah!! After trying SO MANY different protein powders - vegan and whey, clear and traditional, flavored and not, sweetened and sugar free, stevia, monk fruit, coconut sugar, etc., etc. - I have FINALLY found my holy grail. Pure Choice Farms Unflavored Whey Protein Isolate is the BEST protein powder out there. First, it has only ONE ingredient - NO fillers, nothing artificial. Second, it offers 28g of protein per serving - more than many other protein powders, drinks, and bars. And - bonus - the protein powder is cold-filtered to preserve vital nutrients. It's 3rd party tested, which means I don't have to worry about heavy metals and other toxins. All of that is really important to me, following a breast cancer diagnosis. I also love that the protein comes from family owned farms in Wisconsin - America's Dairyland. Most important, this protein powder dissolves quickly and completely (like a non-dairy creamer) in my morning cappuccino/latte, so much so that I don't even know it is there. Except maybe, is it possible that it tastes even better?! I actually tried the powder on it's own before putting it in my coffee (so many other brands left my beverage so sour I could not drink it) and there was literally no flavor at all. I'll never buy another protein powder again. This is IT! Thank you, Pure Choice Farms! I'll be telling anyone who asks about this product. Looking forward to trying it many other ways.
Tastes great and mixes well. Best Protein on the market.
5 stars!!!! I mistakenly ordered the Chocolate version, but caught my error before my protein powder was to be shipped. Paige graciously switched my order to the Vanilla! I love that the Vanilla protein powder has only 3 ingredients, mixes easily with no clumps, and it tastes absolutely delicious! I have longed for a protein powder with all these qualities, so I am thrilled to know Pure Choice Farms has created such amazing products!!! This will be my go to protein powder from here on out!
Good taste and the fact that there are few ingredients is very appealing.
Better than other brands I've tried.
Great choice! It was a great experience to try this product! Highly recommend to bodybuilders and anyone else looking for a good protein powder 🦾🦾🦾
Clean, single ingredient whey isolate that tastes and mixes very well! 10/10….Best clean minimal ingredient whey isolate I have come across in my 57 years.
This is a great clean protein! I am definitely going to keep buying this one.
The simple fact that a company can produce a quality product and provide complete transparency is incredibly rare! Over the past 30 years, I have consumed more brands of protein powder than I can count. My search is finally over. 🙏 Thank you Pure Choice Farms for coming into this space and creating a superior product! I love the chocolate! I toss in a banana, pour in some vanilla MALK, and top it off with some unflavored-unsweetened Kiefer! SO GOOD! 🐄 🥛🍌 -Sue in Minnesota
Its been couple year when i bought my first package from pure choice. I'm just loving it and no plans to stop buying more
My set up at home!! I am all set for home and on the road!
PCF whey is the cleanest out there! This family delivers quality whey to you, meeting the standards they demand as consumers themselves. Easy on the stomach and efficiently absorbed, just look at the ingredients....no need to look anywhere else.
Best macros on protein with high leucine content
Excellent quality and taste
Started testing out this protein powder and fell in love with it. The taste is right on. It integrates with water really well. The macros are what brought me in and the product kept me coming back. 10/10
Tastes amazing and mixes great!
Finally, a protein powder with only three ingredients. No seed oils, no artificial flavors and no fillers. I have been using protein powders for over 30 years. Pure choice is absolutely the best in quality and taste. It is great knowing what is going into my body and not feeling bloated afterwards. Thank you and keep up the good work. Customer for life.💪😁 Carl Lindemann
Love it in my coffee
What I like about this protein powder is the simple ingredients. Pretty difficult to find.
Good source of protein in my breakfast smoothies without extra sugar and flavor
Tried the vanilla and it tastes very good! I love the simple ingredients it has and will definitely be trying out the rest.
Pure choice whey is an amazing product!! Very clean and when mixed with water only you do not taste anything but a slight natural whey flavor with NO grit. I like unflavored because I add my own PB powder or cocoa powder on occasion. Lastly the customer service is 5 star!!! They handle any issue quickly and they make it right! I'm a Subscriber for over a year now and do not plan on changing that!
Very neutral flavor that mixes smooth
The taste is great w With natural ingredients and few of them no clumping very good and good on the stomach
We love this WHEY brand. From the ordering to the customer service to the shipping, everything is always smooth. We also tried the Marshmallow flavor and I was very surprised that it wasn't too sweet.
Mixes well only one ingredient.
I love the taste and how well it mixes. It’s the best protein powder ever!
Unflavored so I use it in everything. Morning oatmeal, nearly all baked goods, yogurt, you name it. Dissolves completely. You don’t know it’s there. Love the simple, honest, nothing extra added ingredients.
Switched from the typical protein powders and immediately saw the difference. Much cleaner, easy to digest, and I don't feel bloated. Definitely happy with this and I'm supporting an American made product.
I wanted a whey isolate protein made in the USA. I’m happy to support American farmers by purchasing this tasty protein powder.
Great tasting and easy mixing
I love the simple ingredients. It mixes easily.
I love Pure Choice Farms unflavored whey protein powder; no chalky taste, no bloating, just a wonderful addition to my smoothies.
I love Pure Choice Whey Protein. It does not upset my stomach or make me feel bloated. The vanilla is my favorite, but I like the chocolate as well. Thank you, Pure Choice, for making an excellent product.
Best protein hands down
I have bounced around trying to find the best protein powder for me. After finding Pure Choice my search was over. It’s the best tasting and mixing powder by far in my opinion. On top of that it is sourced and made in my home state of Wisconsin.